You’ve probably heard the famous line, “Always Be Closing (ABC).” Well, on today’s show we’re going to cover an equally important concept I refer to as, “Always Be Adjusting (ABA).”

The lessons I’m going to share with you today all center around a freebie I created for one segment of my audience. Six months after creating this freebie I realized that I was missing two HUGE opportunities with it!

I’ll tell you how I discovered those opportunities and how I made the necessary adjustments based on what I was learning from the data and from talking to the people who were opting in and what the impact of these adjustments is going to be going forward for my business.

Buckle up!

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