Freedom Business Boot Camp

Start & Grow Your Online Business the Right Way

Freedom Business Boot Camp is the most authentic and efficient process for starting a successful online business. It’s all the important action steps, free from hype, sleaze, and shiny objects.

$1950 Value • 100% money-back guarantee

This Course is Pay What You Want!

You’re reading that right. This is a $1950 course and it’s worth every penny of that, but you can pay whatever you want (with a small caveat). 

Pump the Brakes

The Hype Train Stops Here

In January 2013 I started an online business and worked on it part-time with very little expectations of success. In August of that same year I quit my job and went full-time with that online business.

Less than 8 months after that I broke the six-figure mark and was making more money than I had ever made in my life.

Since then I’ve built two other successful online businesses, including this one (Digital Ambition), but what I haven’t told you yet is that I failed 3 times prior to that first success.

While they were miserable failures in a financial sense, they certainly weren’t failures from an educational standpoint. Since I had no coach, no blueprint, and no guidance, those failures were required for me to learn what I needed to learn in order to find success on the 4th attempt.

One of the things I’ve learned – and continue to learn along the way – is that there’s a massive hype train in online business. A lot of people are selling “the laptop lifestyle” and the “work from home” dream (these are the same people that are gonna teach you a bunch of nonsense hype tactics and “shortcuts” – go figure).

While it’s true that I get to work from anywhere in the world, on my own schedule, with no bosses or investors to answer to, it’s also true that I work my ass off and I’ve yet to work on a laptop from my luxury yacht (maybe some day).

It’s also true that while I get to work from home, I feel awful because my three young kids know I’m here and I have to lock them out of my office to focus on work. All things have pros and cons.

The reason I’m telling you all this is because expectations are important. I want you to actually win, and you having the wrong expectations about what this process is all about and what it’s actually like is the surest way for you to crash and burn.


What They Tell You It's Like

What It's Actually Like

Get it?

If you’re serious about giving this online business thing a shot, then be equally serious about doing work, investing in yourself, investing in your business, and persisting through the wild ups and downs.

With that said, I do firmly believe that the rewards vastly outweigh the risks and that the ups are well worth the downs. If that wasn’t the case, I wouldn’t be encouraging people to give it a go.


Okay then. If you’re on the same page, let’s talk about how I can help you do this the right way, without hype, sleaze, and shiny objects.

The Course

Introducing Freedom Business Boot Camp

Freedom Business Boot Camp is an 8-week online course for inspired people who want to start a profitable online business the right way. It’s a $1950 course that I’m going to let you pay whatever you want for (with a small caveat). Before we talk money, though, let’s talk structure…

Week 01

Week one is all about gaining clarity around exactly what you want to do, who you want to do it for, and how to structure a business with a story, mission, and purpose.


Learn to channel your thinking so you can see the world – and your market – like a seasoned entrepreneur.


Learn how to show up in your niche in a uniquely valuable way that immediately sets you apart from the competition.


Discover the power of storytelling and a simple process for crafting a dramatic story that sells your mission.


Get intentional about creating lighbulb moments in your audience to help them immediately “get” what you do and why it’s valuable.

Week 02

Week two is all about developing your core messaging and a strategy for getting people to hook into your mission and vision.


Learn how to craft a killer hook that immediately earns the interest and attention of your target audience.


Discover the messaging mistake big brands make (b/c they can afford to) that will kill your momentum if you copy it.


Create the perfect “bait” to grow your email list, get people a quick win, and leave your audience thirsty for the next step.


Learn how to create a little-known “2nd layer” of your bait that cuts the “time-to-sale” runway in half (or better).

Week 03

Learn how to create a simple but crazy effective “hook & lure” website, setup your email list, and get everything seamlessly integrated and ready to convert real visitors.


Learn how to go to market with a simple one-page website that’s desiged to instantly hook, convert, and build your list (even if you know nothing about building websites – incl. full step-by-step tutorials).


Establish your email list, complete with detailed tutorials on setting up things like tags, sequences, and more.


Create your first opt-in form and get it placed on your website so people can opt-in when they arrive.


Learn a simple process and script for recording a connection-building intro video for your hook & lure site.

Week 04

I’ll show you how to turn on the traffic faucet so you can starting growing your audience immediately and nurture them with a proven “Ask & Deliver” email campaign.


Learn the basics of Facebook Ads, how to install your pixel, create custom audiences, and how retargeting works.


Follow my simple formula for creating a “Seed Audience Ad Campaign” to build brand awareness and email subscribers.


Start adding a steady stream of new, targeted subscribers to your email list for as little as $5/day.


Learn how to write a 5-step “Ask & Deliver” email campaign to nurture and convert your new subscribers.

Week 05

This week is all about getting your numbers right: Learn how to set realistic targets, organize your financials, and develop a monetization strategy to reach your goals.


Find your “Freedom Number” and learn the true, eye-opening, per-hour value of your time according to your financial goals.


Establish the most practical & effective accounting and finance system that forces you to run a profitable business.


Learn the #1 mistake online business owners make with their pricing that kills their growth (so you can do the opposite).


Follow my simple 3-step strategy for early-stage monetization so you can start earning revenue immediately.

Week 06

Learn my 3-prong approach for going from completely unknown to hot “up-and-comer,” while simultaneously growing your traffic, email list, and reach.


Discover how to expedite your business’ growth without spending a dime by leveraging other people’s audiences.


Learn the art of effective outreach and online networking to accelerate your audience building.


Learn various strategies and tactics for creating “instant credibility” even when nobody knows who you are.


Discover how you can easily monetize your new business without the complicated process of creating products.

Week 07

Success doesn’t come to those who wait, it comes to those who are willing to grab the bull by the horns, jump in the trenches, and engage in hand-to-hand combat.


Discover one of the best paths to revenue that can start working for you and your business practically overnight. 


Learn the insider secrets of social media that can get you clients and sales without having to build a following.


Learn how to *properly* use existing Facebook groups for building your audience (without being self-promotional).


Learn how to create Facebook “segments” so you can talk to the right people at the right time with no algorithm issues.

Week 08

Success at this point is all about your ability to sell and scale. I’ll teach you how to get clients and customers without being salesy and scale your business with simplicity and systems.


You don’t have to be an annoying, salesy a$$hole to get clients and customers. I’ll teach you the basics of “frictionless selling.”


Discover the core systems you need to put in place so your business can grow and grow without burning you out.


Learn how to prioritize tasks in your business so you can focus your efforts more efficiently and get the most important things done.


Discover how you can begin offloading some of the least desired business tasks without hiring a single employee.

Sneak Peak

Simple to Navigate & Learn

Conveniently organized into weeks with progress tracking.

Each week contains 3 lessons & a game plan + checklist.

Lessons are delivered through high-quality video & action steps.

Some lessons contain detailed step-by-step sub-lessons.

Yes, this is a massive course with over 50 detailed modules. I’ve put a ton of time, money, and passion into making it the best of its kind. It focuses entirely on solid, proven fundamentals and doesn’t contain a single shenanigan. There are people using this process who are making five, six, & seven figures a year, which establishes the value of this course at well over the $2000 I’d typically retail it for. Yet…

$1950 Value • 100% money-back guarantee

Who is FBBC For?

Freedom Business Boot Camp is Right for You If…

…you’re new to online business -OR- you’ve made multiple attempts that all ended in mediocrity or failure -OR- you started an online business that you know has potential but that isn’t getting traction AND…

...You want a user-friendly, week-by-week blueprint that eliminates frustrating and costly mistakes.

So many people ask me, “Kevin, if you had to start again today, what process would you follow to create your business?” The answer to that is simple: I’d follow the exact process I teach in FBBC.

...You want to completely get rid of overwhelm, confusion, and endless decision making.

If launching a successful online business was simple and straightforward and easy, everyone would do it. If you’re smart enough to know it’s not easy, you’re smart enough to know you need a proven process.

...You want to learn how to think like a successful entrepreneur without having to "learn the hard way."

You can learn how to be an entrepreneur in “the school of hard knocks” but that’s the most costly and time consuming way to do it. The other way is to get mentoring from a successful entrepreneur, which is honestly more fun and far more fruitful.

...You want to start a business that empowers you to make an impact instead of drowning you in complexity & chaos.

If you can’t make a profit, you can’t make an impact. If your business is drowning you, you’re not going to help anyone. FBBC will teach you how to keep things working like a well-oiled machine so you can help as many people as possible.

...You want the fastest path to revenue and profitability without compromising your personal values.

There are so many schemes and scams out there and “get rich quick” type programs. FBBC is veehmently against all of that – it’s for people who want to start a legitimate (but wildly successful) online business that you feel great about and that aligns with your personal values.

...You want an experienced mentor to review what you're building and guide the process.

If you don’t know why having a mentor is so important, you need a mentor more than ever. You don’t know what you don’t know and what you don’t know is going to cost you dearly. You can get help now or you can get help after you’ve wasted months and years – it’s up to you.

It’s Not For Everyone

Freedom Business Boot Camp Is NOT Right For You If…

...You want to "make money online" so you can get rich as fast as possible with as little effort as possible.

If you’re not interested in starting a long-term, sustainable, sound online business, FBBC isn’t for you. I’m not interested in working with people who want to slap something together, make as much money as possible, and then disappear.

...You only care about making money and don't care about who you make it from or what kind of impact you make.

If you’re all about money and there’s no real purpose behind what you’re doing online, FBBC isn’t for you. I prefer to work with inspired individuals who want to make an impact in the lives of others as much as they want to make a profit.

...You're fragile and tend to fall apart as soon as the first obstacle or challenge gets in your way.

Entrepreneurship, even if you’re just starting a side-hustle, isn’t for the faint of heart. There will be challenges and obstacles every single day and risks to be taken. If you’re fragile, FBBC isn’t for you.

...You're not willing to invest in yourself and the success of your business – you want to do everything for free.

You have to be willing to put your money where your mouth is in FBBC. An unwillingness to invest in what you’re creating will always sabotage the process, so no reason to start in the first place if that’s you.

$1950 Value • 100% money-back guarantee

Let’s Talk Money

Pay What You Want!?

Here’s the deal: This course is easily worth every penny of $2000. Except, you get to decide how much you’re going to pay and I’ll give you full access to the course no matter what.


I’m putting a minimum price of $20 on it because there’s one type of person I refuse to work with and that’s freebie seekers. If you can’t (or aren’t willing to) scrape together a single Andrew Jackson to make this happen, then you don’t have what it takes to be successful anyway.


I’m encouraging you to pay more than the minimum. Perhaps even an amount that feels a little uncomfortable. Why? Because the more you pay, the more you’ll pay attention. Guaranteed.

If all you can afford is $20, then pay the $20. Otherwise, pay an amount relative to how serious you are about building an online business and building it the right way. 

Name Your Price


Why is it Pay What You Want?
Simple! Because I want to empower more people to start this journey the right way. It’s not about the money, it’s about the impact & the value. I make plenty of money elsewhere.

"The best I've seen."

This is the best course I’ve ever seen on building a successful online business. Most courses leave a lot to be desired, but this doesn’t. If you want to make an impact on your income, and lifestyle, this is a no-brainer.

Dean Phillips

"Simply amazing."

Kevin really knows his shit. If you want to start a real online business, Freedom Business Boot Camp is simply amazing.

Kim Ludeman

"Increased revenue by $4300/m."

I worked with Kevin when my online business was in the early stages and a single phone call with him increased my revenue by $4300/mo. That pretty much says it all.

Laurel Portie

"The guidance is invaluable."

Just a month after joining and paying for Kevin’s guidance I more than doubled my top line revenue and I now have a solid plan for scaling. The course is amazing, the guidance is invaluable.

Vijay Jacob

"Best decision I've made."

Following Kevin and signing up for Freedom Business Boot Camp are two of the best decisions I’ve ever made for my business.

Thom Underwood

"I'm sick of the nonsense."

I’m sick of people who just talk about head in the clouds nonsense. Kevin is focused on practical, realistic fundamentals and building a smart business. His teaching has helped me tremendously.

Dana Chapman

From the Creator

Why Should You Listen to Me?

 The Zero Fluff / Zero Hype Answer…

I’ve failed a lot in business, I’ve won a lot in business, and I’ve learned a ton along the way. At the end of the day, I’m crazy passionate about helping people do business better without hype, sleaze, or shiny objects and that’s why I’m here.

Do you actually do this stuff or just teach it?

I’ve been a business owner for 18 years. I have an extensive background in digital marketing, growing my own businesses online as well as serving as the COO of a design & marketing agency in Atlanta running digital marketing campaigns for 7 and 8 figure companies.

Other Motives? isn’t my full time gig. It’s not how I put food on the table for my family. In other words, I’m not here for the money. I’m here because I want to be here and I want to help people win. The day I don’t want to be here is the day I won’t be here. It’s really that simple.

Frequently Asked Questions

Have questions about FBBC? Check for answers here. If you don’t find what you’re looking for, click the icon at bottom right to reach out.

I don't have a product idea. Can I still do FBBC?

You don’t need a product idea to do FBBC or to start an online business. In fact, starting with a product idea without having other foundational elements in place is often a big mistake (and one of the most common mistakes).

Can I start my online business for free?

No. Online businesses aren’t magic. All successful businesses require an owner who is willing to invest time and money in the business. The more money you invest, the less time you need to invest.  With that said, I’m a huge fan of building lean businesses and bootstrapping. FBBC is setup to help you build the leanest business possible so you can get traction and momentum with very little risk.

I'm not tech savvy, can I still do this?

Yes. Tech skills have little to do with building a successful online business. In fact, the more tech skills you have the more likely you are to fall into the trap of trying to do too much yourself. The bottom line, though, is that tech skills aren’t necessary.

How much time will I need to spend on my business each week during the boot camp?

At minimum you’ll want to have 5-10 hours a week to work on your business during FBBC. Keep in mind that many people won’t just *have* this time available. If you’re serious about doing this, you’ll *make* the time.

I already launched my online business, can I still do the boot camp?

If you’ve already launched your business but you’re having trouble gaining traction or making sales, then FBBC is perfect for you. If you already have an established business that’s making money but you want to scale, you’re better off doing 1-1 strategy calls with me or my accelerator group programs.

Can I really generate revenue in as little as 8 weeks?

Yes. The goal of this course isn’t just to launch your online business, it’s to make money as well. That might be a pre-sale of a product idea, a consulting/coaching fee, or it might be an affiliate commission (or any number of other things). Bottom line is that I want you to close some sort of deal by the 8 week mark. When you focus on the things that matter and cut away all the fluff, this is an achievable goal even if you currently have no idea how you’ll monetize.

Will people really pay me or buy stuff from me? I don't feel like I'm that valuable!

Almost everyone feels a sense of “imposter syndrome” in the beginning (and even months and years in). You’re not alone and you shouldn’t let this hold you back one bit – everyone has marketable value to offer the world. You just need to know how to package it and where to focus your energy.

Is FBBC a good fit for starting a digital products business?

Absolutely! Most FBBC students start online businesses with the intention of selling digital products (ebooks, online courses, affiliate marketing, coaching, events, etc.).

Is FBBC a good fit for starting an online business with affiliate marketing?

Absolutely. Being successful with affiliate marketing (NOT MLM!) requires building a legitimate online brand and business. It requires all the same components, minus the creation of the actual products & services, that any other online business needs to be successful. If you want to make real money with affiliate marketing instead of the pennies most people make, FBBC is your ticket.

Is FBBC good for starting an e-commerce or physical products business?

If you are planning on selling products from your own brand on your own site, then FBBC is a perfect fit. If you’re planning on doing primarily Amazon FBA, then FBBC is not applicable.

Is it really "pay what you want?"

Mostly. Read this.

Is there a refund policy?

Absolutely! If you feel like FBBC isn’t a quality program that’s going to help you, I’ll refund whatever you paid.

$1950 Value • 100% money-back guarantee